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THE CHANGE MANAGEMENT HANDBOOK:
A Road Map to Corporation Transformation

Edited by:
Lance A. Berger
Martin J. Sikora
Dorothy R. Berger

CONTENTS

Section I

THE CHANGE MANAGEMENT PROCESS

Chapter One - CHANGE MANAGEMENT
Lance A. Berger: CEO, LBA Consulting Group
  What Is Change Management?
The Business Situation and Alignment to Market
The Market Situation
Chapter Two - THE HISTORY OF BUSINESS CHANGE
Alfred D. Chandler, Jr., Ph.D.: Straus Prof. of Business Emeritus, Harvard University
  Competitive, Technological, and Financial Background
      Corporate Restructuring in the Chemical, Food, and Machinery Industries
Chapter Three - MANAGING STRATEGIC ALIGNMENT
Michael Beer, Ph.D.: Prof. of Business Admin., Harvard Univerisity
  The Demands of the Competitive Environment
The Fallacy of Programmatic Change
A New Role for the CEO: Enable a Process of Strategic Alignment at the Unit Level
Strategic Alignment
How to Manage Strategic Change without Crisis
Taking Three Steps Forward and Two Steps Back
Strategic Change Requires Leadership
Institutionalization of Strategic Change and Renewal
Conclusion
Chapter Four - DRIVING SYSTEMIC CHANGE
Michael Useem, Ph.D.: Prof. of Sociology and Management, University of Pennsylvania
 

Making Systemic Change
Driving Systemic Change
Directing Systemic Change
Conclusion

 

Section II

MARKET CHANGE TRIGGERS

Chapter Five - MARKET DYNAMICS: WHO'S ON TOP
James W. Gouthro and James R. Sholder:, Baker, Rakich, Shipley & Politzer, Inc.
  Cases in Changing Industry Structures
Finding Profitable Niches in the Structure
Tools for Senior Management
Chapter Six - PLAYING OFF THE POWER BASE: THE IMPORTANCE OF MARKET POSITIONING AND ORGANIZATIONAL DELIVERY
Michael R. Cooper, Brian S. Morgan, Randall G. Edmond, Judith R. Greener, and Jerrold R. Bratkovich: Opinion Research Corporation
  The Positioning Process
Organizational Delivery
Summary: Effective Positioning and the Benefits of Alignment
Chapter Seven - PIKE DRIVERS OF CHANGE
Martin J. Sikora: Editor of Mergers & Acquisitions, IDD Enterprises
   
Chapter Eight - MEASURING CHANGE & CHANGING MEASURES
Frederick F. Reichheld: VP, Bain & Company, Inc.
  Creating Value
Measurement Models and Change Management
Missing the Point
Who Measure Up?
Defining and Measuring Customer Retention
Defining and Measuring Employee Retention
Summary
______________________________________________
Lance A. Berger & Associates, Ltd.

17 Courtney Circle
Bryn Mawr, PA 19010
(610) 525-5332
(610) 525-9785 fax
lbassociates@voicenet.com